{"id":5147,"date":"2022-05-19T19:33:09","date_gmt":"2022-05-19T17:33:09","guid":{"rendered":"https:\/\/ideared.eu\/barcelona-ecommerce-iot-ise"},"modified":"2022-05-20T10:59:54","modified_gmt":"2022-05-20T08:59:54","slug":"barcelona-ecommerce-iot-ise","status":"publish","type":"post","link":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise","title":{"rendered":"Barcelona capital del ecommerce, el Internet of Things i l’Audiovisual. Assistim a les fires Eshow, IOT i el ISE"},"content":{"rendered":"

Aquest mes de maig de 2022 ha sigut un verdader vendaval d’esdeveniments a Barcelona relacionats amb l’eCommerce<\/em>, l’Internet of Thinks<\/em> i les innovacions m\u00e9s rellevants del panorama audiovisual mundial a l’ISE.<\/p>\n

Efectivament, aquest mes a ideaRed hem assistit a tres grans esdeveniments, per\u00f2 anem per parts.<\/p>\n

    \n
  1. \n
      \n
    1. Eshow ecommerce Barcelona<\/u><\/a><\/li>\n
    2. IOT (Internet of Thinks)<\/u><\/a><\/li>\n
    3. L’ Integrated Systems Europe (ISE)<\/u><\/a><\/li>\n<\/ol>\n<\/li>\n<\/ol>\n

      A continuaci\u00f3 us resumim breument, amb algunes dades i fotografies preses durant la nostra visita als tres congressos.<\/p>\n

       <\/p>\n

      <\/a>1. Eshow Barcelona<\/u><\/h3>\n

      El primer esdeveniment E-show Barcelona<\/strong><\/a>, el punt de trobada de professionals de l’eCommerce <\/em>amb m\u00e9s creixement a Europa, un esdeveniment que es va celebrar el 4 i 5 de maig, al pavell\u00f3 1 de Fira de Barcelona<\/em> va comptar amb m\u00e9s de 150 expositors, m\u00e9s de 6.000 visitants i m\u00e9s de 100 speakers.<\/em> <\/strong><\/p>\n

      La fira es divideix en dues grans tem\u00e0tiques: Big Data<\/em> i Intel\u00b7lig\u00e8ncia artificial (IA), i Tecnologia del m\u00e0rqueting.<\/b> Hi va haver diferents pon\u00e8ncies com: taula debat del repte de la venda multipa\u00eds, el metavers \u00e9s el present de l’eCommerce<\/em>, seguir les tend\u00e8ncies no garanteix l’\u00e8xit, transformant el teu negoci a trav\u00e9s de les experi\u00e8ncies digitals, com personalitzar les experi\u00e8ncies a gran escala, la privacitat com a eix del nou paradigma del m\u00e0rqueting digital, o com utilitzar les dades per protegir a la nostra comunitat, entre molts altres.<\/p>\n

      En els expositors vam poder trobar algunes marques molt conegudes com Adobe, Correos, DHL o Arsys. L’esdeveniment va superar les expectatives amb un 71% m\u00e9s d’expositors i un 78% m\u00e9s de visitants, va ser un plaer estar entre ells.<\/p>\n

      \"\"\"\"<\/u><\/h3>\n

      En la fotografia, Carles Sanabre, director d’ideaRed<\/a> amb Josep, Esther i Victor,
      \nrepresentants del       Col\u00b7legi del M\u00e0rqueting i la Comunicaci\u00f3 de\u00a0Catalunya.<\/em><\/a><\/p>\n


      \n      <\/a>2. IOT (Internet of Things)<\/u><\/h3>\n

      El segon esdeveniment IOT<\/strong><\/a>, fira mundial que presenta solucions i tecnologies que estan transformant ind\u00fastries i empreses, es va celebrar del 10 al 12 de maig al recinte Gran Via, organitzat per Fira de Barcelona<\/em>, amb m\u00e9s de 310 expositors, m\u00e9s de 200 ponents i uns 15.000 assistents.<\/b><\/p>\n

      Va comptar amb cinc eixos<\/strong> tem\u00e0tics: Seguretat, Connectivitat, Optimitzaci\u00f3 empresarial, Intel\u00b7lig\u00e8ncia Artificial i Experi\u00e8ncia del client<\/b>. Amb una extensa exposici\u00f3 comercial, de companyies l\u00edders en tecnologies de la informaci\u00f3, desenvolupadors de plataformes software<\/em>, prove\u00efdors de serveis i telecomunicacions, consultories, startups<\/em>, centres tecnol\u00f2gics i de R+D, entre altres.<\/p>\n

      I diferents pon\u00e8ncies com: Creant valor a trav\u00e9s del Business Model Innovation<\/em>, desbloquejar els insights<\/em> dels edificis intel\u00b7ligents per arribar als objectius de sostenibilitat, solucions 5G IoT per la ind\u00fastria de transport, perqu\u00e8 la ciberseguretat ha d’estar al centre de la teva estrat\u00e8gia IoT, el paper de la IA en la gesti\u00f3 dels llocs de treball durant la pand\u00e8mia, o millorar la qualitat i la seguretat de l’atenci\u00f3 medica amb les dades, entre altres.<\/p>\n

      Per\u00f2 de totes aquestes tem\u00e0tiques, a part de les aplicades al nostre sector, nosaltres ens continuem quedant amb el que ens sembla m\u00e9s divertit la intel\u00b7lig\u00e8ncia artificial aplicada als robots<\/b>.<\/p>\n

      \"\"\"\"\"\"<\/p>\n

      En la fotografia, visitant amb el Robot SPOT representat per alisysrobotics.com<\/a>
      \n<\/b>Pal Robotics amb el seu robot       ARI<\/a>\u00a0 i per \u00faltim amb Aniol Civit, developer<\/em> de IA (Intel\u00b7lig\u00e8ncia Artificial) a Datision<\/p>\n

      <\/h3>\n


      \n      <\/a>3. L’ Integrated Systems Europe (ISE)<\/u><\/h3>\n

      Per acabar, en tercer lloc, l’ISE<\/strong><\/a>, fira audiovisual celebrada del 10 al 13 de maig, tamb\u00e9 a Gran via organitzat per Fira de Barcelona<\/em>, que va comptar amb unes 850 companyies de 43 pa\u00efsos\u00a0diferents<\/b>, que mostren solucions des del teletreball fins a la tecnologia per al sector cultural. Focalitzada en el sector audiovisual.<\/p>\n

      Amb diferents tem\u00e0tiques<\/b> com:\u00a0edificis\u00a0intel\u00b7ligents, control d’habitacions, llocs de treball intel\u00b7ligents, senyalitzaci\u00f3 digital, aprenentatge digital, esdeveniments <\/b>live<\/em>, entre altres aplicacions de la tecnologia en diferents espais i sectors<\/b>.<\/p>\n

      Ens agradaria destacar els aven\u00e7os a gran escala<\/strong> d’empreses com Panasonic o Epson que mostren els seus projectors<\/strong> de 50.000 o de 20.000 amb la meitat de peso, en el primer cas, Panasonic, ha mostrat els seus aven\u00e7os amb un espectacle multim\u00e8dia sobre la Casa Batll\u00f3<\/em>. Tamb\u00e9 la\u00a0tecnologia\u00a0immersiva <\/b>aplicada a l’entreteniment, la ind\u00fastria hotelera i l’aprenentatge, nous espais on t\u00e9 un gran \u00e8xit.<\/p>\n

      \"\"\"\"<\/p>\n

      Acc\u00e9s a l’ISE 2022 i una demostraci\u00f3 de Newton Lab Space<\/a><\/p>\n

       <\/p>\n

      En conclusi\u00f3, Barcelona<\/strong> \u00e9s<\/strong> un epicentre mundial per al m\u00e0rqueting i les\u00a0tecnologies<\/b>, i per la cont\u00ednua actualitzaci\u00f3 dels nostres coneixements, les novetats dels aven\u00e7os en aquests \u00e0mbits i molts altres. A ideaRed estem compromesos amb l’ecosistema audiovisual, tecnologia i m\u00e0rqueting, i per aix\u00f2 ens agrada tant poder assistir aquestes fires i continuar creixent per oferir millores serveis. Tot aix\u00f2, amb l’objectiu de con\u00e8ixer nous prove\u00efdors, establir sinergies i per descomptat, traslladar totes les novetats als nostres clients.<\/p>\n

       <\/p>\n

       <\/p>\n","protected":false},"excerpt":{"rendered":"

      Aquest mes de maig de 2022 ha sigut un verdader vendaval d’esdeveniments a Barcelona relacionats amb l’eCommerce, l’Internet of Thinks i les innovacions m\u00e9s rellevants del panorama audiovisual mundial a l’ISE. Efectivament, aquest mes a ideaRed hem assistit a tres grans esdeveniments, per\u00f2 anem per parts. Eshow ecommerce Barcelona IOT (Internet of Thinks) L’ Integrated […]<\/p>\n","protected":false},"author":3,"featured_media":5139,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-5147","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-de-ideas-ca"],"acf":[],"yoast_head":"\nBarcelona capital del ecommerce, el Internet of Things i l'Audiovisual. Assistim a les fires Eshow, IOT i el ISE - ideaRed<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Barcelona capital del ecommerce, el Internet of Things i l'Audiovisual. Assistim a les fires Eshow, IOT i el ISE - ideaRed\" \/>\n<meta property=\"og:description\" content=\"Aquest mes de maig de 2022 ha sigut un verdader vendaval d’esdeveniments a Barcelona relacionats amb l’eCommerce, l’Internet of Thinks i les innovacions m\u00e9s rellevants del panorama audiovisual mundial a l’ISE. Efectivament, aquest mes a ideaRed hem assistit a tres grans esdeveniments, per\u00f2 anem per parts. Eshow ecommerce Barcelona IOT (Internet of Thinks) L’ Integrated […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise\" \/>\n<meta property=\"og:site_name\" content=\"ideaRed\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-19T17:33:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-20T08:59:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"421\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ideared\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"ideared\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise\",\"url\":\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise\",\"name\":\"Barcelona capital del ecommerce, el Internet of Things i l'Audiovisual. Assistim a les fires Eshow, IOT i el ISE - ideaRed\",\"isPartOf\":{\"@id\":\"https:\/\/ideared.eu\/ca#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg\",\"datePublished\":\"2022-05-19T17:33:09+00:00\",\"dateModified\":\"2022-05-20T08:59:54+00:00\",\"author\":{\"@id\":\"https:\/\/ideared.eu\/ca#\/schema\/person\/c531d1dd73353eaacb39fac7e1a2cd49\"},\"breadcrumb\":{\"@id\":\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#primaryimage\",\"url\":\"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg\",\"contentUrl\":\"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg\",\"width\":640,\"height\":421,\"caption\":\"barcelona fira\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ideared.eu\/ca\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Barcelona capital del ecommerce, el Internet of Things i l’Audiovisual. Assistim a les fires Eshow, IOT i el ISE\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ideared.eu\/ca#website\",\"url\":\"https:\/\/ideared.eu\/ca\",\"name\":\"ideaRed\",\"description\":\"Consultor\u00eda, marketing online y desarrollo web\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ideared.eu\/ca?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ideared.eu\/ca#\/schema\/person\/c531d1dd73353eaacb39fac7e1a2cd49\",\"name\":\"ideared\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/ideared.eu\/ca#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/79d2b6f9624a07249b153d443366f6ab?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/79d2b6f9624a07249b153d443366f6ab?s=96&d=mm&r=g\",\"caption\":\"ideared\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Barcelona capital del ecommerce, el Internet of Things i l'Audiovisual. Assistim a les fires Eshow, IOT i el ISE - ideaRed","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise","og_locale":"ca_ES","og_type":"article","og_title":"Barcelona capital del ecommerce, el Internet of Things i l'Audiovisual. Assistim a les fires Eshow, IOT i el ISE - ideaRed","og_description":"Aquest mes de maig de 2022 ha sigut un verdader vendaval d’esdeveniments a Barcelona relacionats amb l’eCommerce, l’Internet of Thinks i les innovacions m\u00e9s rellevants del panorama audiovisual mundial a l’ISE. Efectivament, aquest mes a ideaRed hem assistit a tres grans esdeveniments, per\u00f2 anem per parts. Eshow ecommerce Barcelona IOT (Internet of Thinks) L’ Integrated […]","og_url":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise","og_site_name":"ideaRed","article_published_time":"2022-05-19T17:33:09+00:00","article_modified_time":"2022-05-20T08:59:54+00:00","og_image":[{"width":640,"height":421,"url":"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg","type":"image\/jpeg"}],"author":"ideared","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"ideared","Temps estimat de lectura":"4 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise","url":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise","name":"Barcelona capital del ecommerce, el Internet of Things i l'Audiovisual. Assistim a les fires Eshow, IOT i el ISE - ideaRed","isPartOf":{"@id":"https:\/\/ideared.eu\/ca#website"},"primaryImageOfPage":{"@id":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#primaryimage"},"image":{"@id":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#primaryimage"},"thumbnailUrl":"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg","datePublished":"2022-05-19T17:33:09+00:00","dateModified":"2022-05-20T08:59:54+00:00","author":{"@id":"https:\/\/ideared.eu\/ca#\/schema\/person\/c531d1dd73353eaacb39fac7e1a2cd49"},"breadcrumb":{"@id":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#primaryimage","url":"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg","contentUrl":"https:\/\/ideared.eu\/wp-content\/uploads\/fira-barcelona.jpg","width":640,"height":421,"caption":"barcelona fira"},{"@type":"BreadcrumbList","@id":"https:\/\/ideared.eu\/ca\/barcelona-ecommerce-iot-ise#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ideared.eu\/ca"},{"@type":"ListItem","position":2,"name":"Barcelona capital del ecommerce, el Internet of Things i l’Audiovisual. Assistim a les fires Eshow, IOT i el ISE"}]},{"@type":"WebSite","@id":"https:\/\/ideared.eu\/ca#website","url":"https:\/\/ideared.eu\/ca","name":"ideaRed","description":"Consultor\u00eda, marketing online y desarrollo web","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ideared.eu\/ca?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Person","@id":"https:\/\/ideared.eu\/ca#\/schema\/person\/c531d1dd73353eaacb39fac7e1a2cd49","name":"ideared","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/ideared.eu\/ca#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/79d2b6f9624a07249b153d443366f6ab?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/79d2b6f9624a07249b153d443366f6ab?s=96&d=mm&r=g","caption":"ideared"}}]}},"_links":{"self":[{"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/posts\/5147"}],"collection":[{"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/comments?post=5147"}],"version-history":[{"count":2,"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/posts\/5147\/revisions"}],"predecessor-version":[{"id":5149,"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/posts\/5147\/revisions\/5149"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/media\/5139"}],"wp:attachment":[{"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/media?parent=5147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/categories?post=5147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ideared.eu\/ca\/wp-json\/wp\/v2\/tags?post=5147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}